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Digital Call Marketplace
We use over 50 sources of online, mobile and offline media to put call-focused ads in front of interested consumers – and you pay only for completed calls. Advertisers that have joined the Marchex Digital Call Marketplace have experienced significant return on investment, including an average call conversion ranging from 20 percent to 30 percent for many advertisers, with some seeing as high as 50 percent.
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Call Analytics
Call-tracking technology and analytics help you understand how specific ads are performing – and where you should make adjustments to your marketing mix.
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800.840.1012Pay For Call Advertising
Opportunity is Calling
Volume – Over 23 billion calls annually in North America
Growth – Mobile internet use is exploding — it has doubled in the last year — and can instantly push calls to your business.
Technology – Phone to PC convergence increases the need to promote phone numbers online. For example, at peak times there are over 20 million people concurrently using Skype.
Quality – 65% of businesses rate calls as their highest quality lead source.
Consumer Behavior – Phone calls are the most common way consumers connect with businesses.
Performance – Calls convert at up to five times the rate of clicks and drive higher value.
Intelligence – You can find out more about your customers and their ad performance through call tracking and call recordings.
(Sources: BIA/Kelsey Free 411 Study 2009; BIA/Kelsey Mobile Local Media Feb 2009; TMP Directional Marketing and comScore Wave 3: Local Search Usage Study; Marchex internal data)
(Source: BIA/Kelsey & ConStat Local Commerce Monitor Wave XIII Aug 2009)
What We Offer
Marchex digital call advertising products can help you capitalize on this expanding market opportunity. Take a look below.
