We Deliver Quality Calls at Volume

We utilize more than 100 online and offline sources to reach more of your prospective customers wherever and whenever they are making the decision about which business to contact.

Unparalleled Knowledge and Expert Campaign Optimization

We leverage aggregate call metrics and data on consumer call behavior from tens of thousands of campaigns across many categories to create your campaign and then continuously optimize it for volume, call quality, and cost-effectiveness.

Comprehensive Reporting and Analytics

Our detailed reports enable you to confirm call quality, track call volume, measure your return-on-investment, and monitor the overall performance of your campaign. You can even listen to recorded calls to help improve your customer service and call conversion rates.*

*where allowed by law

Marchex Pay-For-Call Differentiators at a Glance:

• Our proven track record delivering more quality calls at volume
• Our call marketplace includes more than 100 sources, including online, mobile, and print
• We have unparalleled knowledge and expertise on how to cost-effectively deliver highly qualified calls at volume
• We utilize aggregate call metrics and consumer call behavior from tens of thousands of campaigns to create successful campaigns
• We continually optimize campaigns to maximize volume, call quality, and efficiency.
• Our call tracking and analytics provide everything needed to measure call quality and return-on-investment

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Comprehensive Information on Your Calls is Just a Click Away

Our online reporting and analytics dashboard and email reports give you everything you need to measure call quality, where your best customers are coming from, trends based on seasonality or other marketing efforts, and your return-on-investment.

1. Campaign Performance Email Report Includes:

• Total calls
• Call duration
• Call recordings (optional)
• Program trends
• Calls by day
• Calls by state

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2. Password-Protected Online Dashboard Provides Additional Data 24/7 Including:

• 50 customizable reports
• Information by call
• Calls by ZIP code
• Calls answered
• Calls missed
• Repeat calls

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Challenge

As a full-service digital and direct media company, Neo Ogilvy is continuously looking for new cost effective media solutions to drive more qualified leads to their blue chip clients. Neo Ogilvy came to Marchex looking to significantly increase in-bound call volume at an aggressive cost-per-acquisition goal.

Solution

Neo Ogilvy launched a Marchex Pay-For-Call campaign, utilizing online and mobile media to drive qualified phone calls to the client's national call center. Using Marchex's robust analytics, Neo Ogilvy and their clients were able to verify the quality of the calls.

Results

In a four month period, Marchex drove thousands of qualified leads at a customer acquisition cost nearly 20% below Neo Ogilvy's cost-per-acquisition goal.

Quote

"Marchex Pay-For-Call delivered thousands of qualified phone calls to our client at nearly 20% below our cost-per-acquisition goals. With Marchex's robust reporting we were able to clearly see the results and verify the quality of the leads." - AJ Resnick, Neo Ogilvy