Dedicated Online Campaign Management

Marchex DPG campaign performance teams will help you reach new customers while meeting your specific return on investment (ROI) goals using our proven campaign management methods and the Marchex Connect platform. Our campaign management services include:

• Paid Search Management - Meet and exceed your specific ROAS goals. Our bid management technology, custom keyword list development and direct application program interface (API) relationships with major search engines and our diversified traffic sources give you a competitive advantage.
• Integrated Online- and Call-Based Lead Packages for Resellers - Arm your sales force with online marketing packages that deliver leads to your local advertisers. You sell the packages, Marchex DPG does the rest. Learn More.
• Feed Management - Ensure your product and service Web pages are included in organic search results on leading search and shopping engines. Marchex is one of a select group of Yahoo! Search Submit Certified Ambassadors.
• Search Engine Optimization (SEO) Consulting - Our SEO experts can help you improve your Web site's visibility and ranking in Google, Yahoo! and MSN's organic search results.

Business Profile Pages

Business Profile Pages provide an immediate branded online presence for local offices, franchises or store locations with Web pages that are fully optimized to drive click and call-based leads from both paid and organic search results and provide comprehensive data on all actions taken on the pages. This allows you to:

• Know the ROI of your local advertising efforts. Our Business Profile Pages can track all consumer interactions, including visits, clicks, calls, emails, form submissions, and coupon and map prints.
• Gain incremental organic traffic from prospective customers through local search and mobile sites.
• Tailor pages to drive specific actions including calls, emails, form submissions, coupon redemptions and Web site visits.

Diversified Traffic Sources

We manage and optimize results across many traffic sources, including all major search engines (both paid and organic results), local and vertical online destinations, and emerging mobile distribution.

Call-Based Advertising Services

With Marchex Voice Services (formerly VoiceStar), you will know exactly which ads and channels are driving qualified phone calls to your local offices or store locations. Our highly scalable suite of industry leading call-based advertising products and services are used by tens of thousands of businesses to drive qualified calls to their business and measure the performance of their online and offline advertising campaigns. Our call-based advertising products and services include:

• Call Tracking - Measures the performance of online and offline advertising campaigns
• Pay-For-Call - Delivers call-based leads to advertisers
• Form-to-Phone - Converts any "Contact Us" form on a Web site to a source of live phone leads
• Reverse Proxy - Enables all events occurring on an existing Web site to be tracked and reported
• Click-to-Call - Immediately turns a click into an active incoming sales call

Analytics

Prove the ROI of your local online advertising efforts by tracking and reporting on clicks, calls, emails, Web site visits, and coupon and map prints.

Strategic Consulting

Our dedicated account performance team will work with you to craft a local advertising strategy to meet your specific objectives and ROI targets.

For more information about the Marchex Digital Platform Group, call 1-800-785-7033 or send email to .