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Category Archives: Conversation Intelligence

Uncover Relevant Insights Across Voice and Text Conversations

Introducing Conversation DNA™ We’re excited to announce Conversation DNA™, the next evolution of our core technology that generates AI-based signals and makes them available to virtually any business via the Marchex Anywhere integrations hub. Marchex’s Conversation DNA enables voice and text conversation decoding, scoring, categorization and signal delivery across every Marchex conversation intelligence product: “With Conversation DNA,Continue reading “Uncover Relevant Insights Across Voice and Text Conversations”

Marchex Deepens Integration with Twilio Add-On Marketplace

Increase the Value of your Twilio Voice Call Recordings We are thrilled to announce that our conversation intelligence capabilities now integrate into the Twilio Add-On Marketplace.  The Twilio Marketplace Add-Ons are pre-integrated partner technologies that let developers do more with the Twilio API, making it possible to quickly build rich communication experiences by combining TwilioContinue reading “Marchex Deepens Integration with Twilio Add-On Marketplace”

Marchex Wins 2022 AI Breakthrough Award

We’re proud to announce that Marchex has been chosen as winner of the “AI-Based Analytics Innovation Award”. AI Breakthrough is a leading market intelligence organization that rewards the top companies, technologies, and products in the contemporary artificial intelligence (AI) market. Marchex has historically been a top competitor in the market, winning “Best AI-Based Solution forContinue reading “Marchex Wins 2022 AI Breakthrough Award”

Journey Intelligence: Understanding the Customer Journey from Lead to Close

How customers find and interact with your business is key to optimizing marketing and sales performance. When a consumer starts looking for a product or service, they’ll likely start their search online. Whether they use mobile or desktop, they typically visit a business’s website first. Then, they call or text for more information. And finally,Continue reading “Journey Intelligence: Understanding the Customer Journey from Lead to Close”

Identifying your Buyer’s Goal with Customer Intent

Marketing and selling today are about leveraging information. Customers enter their buying journey assuming their preferred vendor will know what they want, where, and why. But, they can also switch vendors in the time it takes for a phone to ring. Sales has sped up; in order to close, sellers need to jump on eachContinue reading “Identifying your Buyer’s Goal with Customer Intent”

Take informed actions to close the deal

Missed calls and texts happen, phone tag is often inevitable, but are you taking the right actions to close the deal after an opportunity is missed? With customer expectations and the cost of advertising on the rise, you can’t afford to let your sales calls go unanswered. Informed engagement is critical to meeting your customersContinue reading “Take informed actions to close the deal”