Automotive dealers who wish to refine their phone operations and increase revenue should watch the second installment of our ongoing automotive webinar series. The webinar features industry experts Anne-Marie Anderson, Marchex Senior Automotive Market Analyst, and Chris Spensley, Marchex Senior Director of Automotive, who provide an overview of how dealers can win over more inboundContinue reading “Improve Call Handling Performances and Outcomes”
According to our recent study, trust in auto dealerships has become one of the most important factors in the car buying decision. The global supply chain crisis has affected the auto industry with product shortages, pushing buyers to inquire ahead of time about vehicle availability before going forward with the purchasing process. However, communication regarding theseContinue reading “How Auto Dealers Can Win Back Buyer Trust”
The days when a customer walked into a dealership, talked to a salesperson, and drove home in a new car are long gone. Instead, consumers want to inquire on vehicle availability and have a clear path to purchase. Yet for many auto shoppers, the call and conversation with a salesperson is the point at whichContinue reading “How To Meet the Auto Customer’s New Expectations”
Auto dealer websites are a primary resource for those who are in the market for a new vehicle. It’s no surprise that dealerships seek to optimize their websites and all the inbound ways to reach them in order to benefit from this traffic. Yet, dealers who limit themselves to tracking only online activity can findContinue reading “New Council Seeks to Standardize Digital Marketing Measurement for Auto Dealers”
The NADA 2023 show is upon us. We hope you will join us from January 26th-29th at booth #7253 (under the twinkling lights) to discuss the present and future of the auto industry. Our team will be covering a variety of topics including call handling and call tracking, just to name a few. Schedule aContinue reading “NADA 2023 Is Here!”
Automotive dealers hoping to grow in 2023 should watch our on-demand webinar featuring speakers Chris Spensley, Marchex Senior Automotive Marketing Specialist, and Anne-Marie Anderson, Marchex Director of Field Training, and learn our 3-step telephone communication strategy addressing operations, reception, and conversation. Our auto team’s method has helped thousands of dealers like yourself optimize their phoneContinue reading “3-Step Approach to Win Automotive Sales”
