The power of texting throughout the customer journey

Texting in business is becoming increasingly more common, particularly when it comes to interacting with prospective customers. Nearly everyone is within reach of their phone at any given time, so texting is often the best way to grab a customer’s attention quickly. It’s also the easiest way for them to respond, making texting a highlyContinue reading “The power of texting throughout the customer journey”

How to Get the Most Out of Business Texting

It’s no secret that customers expect to interact with brands in an increasingly personalized way. According to Epsilon, 80% of customers are more likely to buy a product or service from a brand that provides personalized experiences. Also, modern day consumers expect these interactions, from advertisements to email newsletters, to be tailored to their needs. InContinue reading “How to Get the Most Out of Business Texting”

Get to Know Marchex Sonar Webinar

Here are 4 ways to use two-way texting across your business Marchex Sonar is an intelligent mobile messaging solution​ that empowers operations, sales, and marketing teams to communicate with field staff, prospects, and customers personally at scale. Join Marchex Sonar CEO, Matt Berman for a webinar discussing how to implement a text solution for yourContinue reading “Get to Know Marchex Sonar Webinar”

Top 5 Business Texting Trends

As customer communication channels evolve, many businesses seek to implement intuitive, easy, and engaging communication strategies. As 2020 brought a myriad of lifestyle changes, the ways customers wanted and expected to connect with businesses also changed. Businesses that chose to adapt during a time of immense uncertainty ultimately grew closer with their customers and communities.Continue reading “Top 5 Business Texting Trends”

Why you should consider a text channel for your business

This post first appeared on the Sonar blog. Recent text messaging statistics show people (including your customers) are texting for business purposes more than ever. Texting is a great channel for a business to inform its audience, offer promotions, answer questions, send reminders, and much more. More importantly, text is a medium with an incrediblyContinue reading “Why you should consider a text channel for your business”

Your competitors text with customers. Do you?

Did you know that more than half of consumers want the flexibility to text your business? If your business is not text-enabled, you’re likely missing out on revenue opportunities. Text messaging can be used at every stage of the consumer’s purchase journey, which is why it’s crucial that businesses offer the option for consumers toContinue reading “Your competitors text with customers. Do you?”