25 Calls = 1 Google Review: How Can Your Business Benefit?
25 Calls = 1 Google Review: How Can Your Business Benefit?
Category Archives: AI
What’s Best for Your Business: Industry-Specific AI or General AI? Three questions to ask.
The Right Fit for Your Business Everywhere you look, there’s buzz about AI Agents—a future where human employees work seamlessly with digital assistants. But when considering AI for your business, does “industry experience” of these agents matter? Experts argue that vertical-specific AI can deliver faster ROI (1, 2). But how do you decide if it’sContinue reading “What’s Best for Your Business: Industry-Specific AI or General AI? Three questions to ask.”
2025 Trends in AI and Conversational Intelligence: Why Businesses Can’t Afford to Wait
In a recent webinar, 2025 Trends in Customer Insights Driving Revenue Growth, industry leaders tackled a question on every business leader’s mind: How do we use AI effectively to improve customer interactions and drive revenue? One thing became clear from the conversation—AI-driven conversational intelligence is no longer just a nice-to-have. It’s here, evolving fast, andContinue reading “2025 Trends in AI and Conversational Intelligence: Why Businesses Can’t Afford to Wait”
Navigating the Conversational Analytics Maze – Precision in Perspective
If you have not yet read Blog 1 of Navigating the Conversational Analytics Maze, I would highly recommend you do so, since it provides the necessary context to help understand most of the examples and concepts in this post. Welcome back to our series on how to assess the wide variety of AI-powered conversational analyticsContinue reading “Navigating the Conversational Analytics Maze – Precision in Perspective”
Marchex Wins the 2024 AI Excellence Award
Marchex is excited to announce that we have won the 2024 Business Intelligence Artificial Intelligence Excellence Award in the Generative AI category for Marchex Platform Services! As artificial intelligence (AI) enters mainstream consciousness, technology continues to evolve at a breakneck pace. The AI Excellence Awards recognizes people, products, and companies that apply AI tools toContinue reading “Marchex Wins the 2024 AI Excellence Award”
Sentiment Suite: The Next Generation in Customer Sentiment Analysis
In today’s fast-paced and customer-centric business environment, understanding the nuances of customer sentiment has never been more critical. Traditionally, businesses have relied on direct feedback mechanisms like Google reviews or customer surveys to gauge customer satisfaction. These traditional methods miss the subtle nuances of customer emotions during interactions. Online reviews happen after-the-fact – when yourContinue reading “Sentiment Suite: The Next Generation in Customer Sentiment Analysis”