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5 Ways Marchex Helps Home Service Companies

Marchex’s acclaimed conversation intelligence solutions transform valuable insights into actionable strategies that can secure more business and save you time. Here are 5 ways we can help your home service business:  Customer Insights  Marchex can analyze customer interactions and conversations to provide valuable insights into customer preferences, pain points, and behaviors. This data can help homeContinue reading “5 Ways Marchex Helps Home Service Companies”

Why Dealers Should Create Multiple Google Business Listings by Departments

Between 2017 and 2022, US online advertising revenue surged by over 130%, reaching $210 billion in 2022. With the digital advertising landscape continually expanding, there are numerous opportunities to boost brand exposure. Market projections for 2024 indicate that search advertising will maintain its lead in digital ad spending followed closely by video and banner ads. (Source: Statista) Continue reading “Why Dealers Should Create Multiple Google Business Listings by Departments”

Focus on Calls that Matter

Home service companies should prioritize important calls to ensure efficient resource allocation, enhance customer satisfaction, resolve urgent issues promptly, and maintain a positive brand image. A focus on critical calls optimizes time, resources, and service quality — ultimately benefiting both the company and its customers.  But how does a home service company do this efficientlyContinue reading “Focus on Calls that Matter”

Analyze Calls Automatically with Call Summaries

Marchex is excited to announce a new feature of the Marketing Edge product: Call Summaries. Sales and marketing teams no longer need to spend hours of their valuable time listening to phone calls or manually transcribing the dialogue from these conversations. Instead, our analytics powered by advanced generative AI can automatically extract important insights fromContinue reading “Analyze Calls Automatically with Call Summaries”

How One Company Supercharged Their Field Management Software Solution with Marchex

Sierra Air Conditioning and Plumbing is a home services company founded in 1987 and based in the Las Vegas Valley. Sierra was facing several business challenges ranging from their advertising budget to call handling and approached Marchex for help.  Allocate Advertising Spend  Sierra was looking for a way to determine where to allocate advertising spendContinue reading “How One Company Supercharged Their Field Management Software Solution with Marchex”

Train Your Staff to be Auto Sales Pros

Automotive dealers and their staff should set goals and expectations regarding customer conversations. They must ensure that customer interactions go smoothly both on the phone and the sales floor. Dealers should connect with their teams and establish the following guidelines:  Is Your Team Informed?  The most important point for dealers to address is whether theirContinue reading “Train Your Staff to be Auto Sales Pros”