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Tag Archives: marketing

How to make your agency indispensable

Tools and techniques to increase your value and prove it. Adding and proving value for clients for your agency has never been more important as the pandemic has caused advertising budgets around the world to freeze. As an agency marketer, you know it’s important to tie your services back to what really matters – sales.Continue reading “How to make your agency indispensable”

Why Your Business Needs Marketing Attribution

Maximize your return on ad spend and get credit for the marketing-driven leads you deliver. ​ As marketers, we’re tasked with making sound advertising and marketing decisions across an exhaustive number of devices and channels. For optimal performance, we need to know what’s working. Do you know which interaction is driving the most calls orContinue reading “Why Your Business Needs Marketing Attribution”