When it comes to driving more revenue, many businesses find that converting more existing leads is the most efficient way: cutting down on missed opportunities to sell with efficiency. So how do you go about converting more of your existing leads? Step 1: Convert your callers the first time Ideally, you would convert high-intent callersContinue reading “2 steps to better outcomes of your inbound calls”
Big O Tires is one of the nation’s largest auto services franchise organizations offering a wide range of diagnostic, repair and routine maintenance services for automobiles and other vehicles. As a long-time Marchex customer deploying Speech Analytics, Big O Tires was in an ideal position to pilot Marchex Conversation Intelligence, an AI-infused call monitoring and scoring solution that identifies missed opportunities and generates alertsContinue reading “How Big O Tires gleaned an additional $1M from calls in two months”
Forrester recently published its Now Tech: Sales Enablement Automation, Q2 2020 report to help its clients make informed decisions when selecting a sales enablement automation vendor in this increasingly diverse space. According to authors Mary Shea and Laura Ramos, businesses can use sales enablement automation (SEA) to give sellers more time to sell, improve theirContinue reading “Forrester Publishes New Sales Enablement Automation Report”
