Marchex Wins the 2024 Appealie SaaS Customer Success Award

Marchex is excited to announce that we have won the 2024 APPEALIE SaaS Customer Success Award! The APPEALIE SaaS Awards annually acknowledge top tier SaaS platforms for high quality products and outstanding customer experiences. Marchex won the award for going above and beyond in our partnership with Sierra Air Conditioning & Plumbing, a Las Vegas-basedContinue reading “Marchex Wins the 2024 Appealie SaaS Customer Success Award”

Benefits of Call Summaries for Home Services Companies

“Half the money I spend on advertising is wasted, and the trouble is I don’t know which half” – John Wanamaker   We often discuss what home services companies can do to prioritize calls and focus on calls that matter. To re-cap, here are four easy to use, cost-effective technologies:  However, you might be thinking, “I’veContinue reading “Benefits of Call Summaries for Home Services Companies”

Navigating the Conversational Analytics Maze – The Flaws of Accuracy as an AI Model Metric

It has been a little over a year since ChatGPT was released, throwing everyone into a frenzy on how to incorporate the now commoditized technology that is generative AI (GAI) into their everyday workflows. One need not look further than the conversational analytics industry to see this trend in real time, where new GAI-powered productsContinue reading “Navigating the Conversational Analytics Maze – The Flaws of Accuracy as an AI Model Metric”

Conversation Intelligence: The Best First-Party Data

Collecting information about target markets is an essential part of any marketing strategy. Recovering insights into your consumer base’s background and preferences can inform a marketing team’s messaging tactics. Data is more valuable the closer it is to matching the profile of a marketer’s actual customers, so information taken from the customers themselves, or first-partyContinue reading “Conversation Intelligence: The Best First-Party Data”

Enrich Data Within Your Current Platform with Marchex Platform Services

With Marchex, you can apply conversation intelligence to your data without porting phone numbers, using call tracking numbers or switching platforms. Our conversation intelligence technology can help your organization understand sales conversation outcomes at scale, solve challenges that revenue teams frequently face, and is able to integrate with a variety of systems many businesses alreadyContinue reading “Enrich Data Within Your Current Platform with Marchex Platform Services”

The Next Step in Your Dealership’s Call Handling Journey

Automotive dealers can learn how to train their salespeople to build trust during the first call with customers by registering for the final installment of our automotive webinar series. Our auto experts Anne-Marie Anderson, Marchex’s Senior Automotive Market Analyst, and Chris Spensley, our Senior Director of Automotive, will provide strategies to help dealers give theirContinue reading “The Next Step in Your Dealership’s Call Handling Journey”