Boost Dealership Sales with Call Tracking

Perfecting a marketing strategy is a challenge for any business, and automotive dealerships are no exception. Dealers and other business owners often struggle to identify which marketing channels generate the most revenue. Since most auto buyers make a phone call along the path to purchase, dealers could benefit from a tool that analyzes their callsContinue reading “Boost Dealership Sales with Call Tracking”

How the ProMax-Marchex partnership creates value for both companies—and their customers

ProMax provides auto dealers with a robust set of sales and marketing solutions, from lead and relationship management systems to websites and credit solutions. The company strives to solve every marketing challenge dealerships face to support its clients’ success. A need arises Auto dealerships today face evolving demands from consumers in the way auto buyingContinue reading “How the ProMax-Marchex partnership creates value for both companies—and their customers”

How Boar’s Head Resort optimized their advertising spend and increased call volume

Boar’s Head Resort is a 300-year-old getaway in the Blue Ridge Mountains in Virginia. The resort provides golf, fine dining and spa treatments, along with other outdoor activities for a customer base looking for quiet days of relaxation and fun. Effective advertising is key for Boar’s Head to reach new and repeat customers and maintainContinue reading “How Boar’s Head Resort optimized their advertising spend and increased call volume”

How to make your agency indispensable

Tools and techniques to increase your value and prove it. Adding and proving value for clients for your agency has never been more important as the pandemic has caused advertising budgets around the world to freeze. As an agency marketer, you know it’s important to tie your services back to what really matters – sales.Continue reading “How to make your agency indispensable”

Marchex Marketing Edge wins Gold Stevie Award

Marchex Marketing Edge picked up the gold in the Marketing Solution-New Version category in the 2021 Stevie Awards. The Stevie Awards recognize the achievements of contact center, customer service, business development, and sales professionals worldwide. The selection panel looks for solutions that address real-time consumer demands and compelling client success stories in addition to theContinue reading “Marchex Marketing Edge wins Gold Stevie Award”

5 Ways to Improve Call Handling Now

In the past year, customer sentiment has evolved. In several recent surveys and studies, it’s clear that consumers and businesses agree that the buying process has changed. From buying everything from groceries to vehicles to software, researchers learned that customers still want to buy products and services; but they are demanding more, like knowing safetyContinue reading “5 Ways to Improve Call Handling Now”