Engage Job Applicants More Effectively with Business SMS

The great resignation is real, and it doesn’t appear to be slowing down. 4.3 million people quit their jobs in January 2022 alone. Whether you are a staffing firm, employment agency, or an in-house recruiter, you are faced with the challenge of staffing qualified employees in this new competitive landscape. We’ve found that, when usedContinue reading “Engage Job Applicants More Effectively with Business SMS”

A/B Test Your Texting Campaigns to Engage More Effectively

Our texting platform, Marchex Sonar, allows businesses to automate SMS marketing with drip campaigns that send highly targeted messages to opted-in contacts promoting new sales or events. But what is the right message to send? Does it matter if you personalize it? Do different demographics in your customer base resonate with different language? At whatContinue reading “A/B Test Your Texting Campaigns to Engage More Effectively”

How Auto Dealers Can Make the Most of Every Conversation

What are you doing to improve your customers’ buying experience? If you’re like many businesses, you have plans and processes in place. But how can you ensure that your sellers follow those best practices? Closing that blind spot is more critical than ever, but many businesses are still playing catch-up. The good news is, thanksContinue reading “How Auto Dealers Can Make the Most of Every Conversation”

Rescue Abandoned Carts with Marchex Sonar

Amidst the holiday season, businesses of all sizes are geared up for the busiest shopping time of the year. One key concern for online businesses is how to reduce the number of abandoned carts. Baymard reports that online shopping has an average abandonment rate of 69.8%, meaning you could be losing more than half of your potentialContinue reading “Rescue Abandoned Carts with Marchex Sonar”

What to ask when selecting a call tracking platform

Originally published September, 2019 So, you’ve decided a call tracking platform can help you take your marketing to the next level. When choosing a provider, you’ll not only want to consider a wide range of technology solutions, but also the people behind them. Answer these questions to help narrow your search: Does the provider knowContinue reading “What to ask when selecting a call tracking platform”

2022 Predictions

If 2021 has taught us anything, it’s that the future is anything but certain.  Events have been pared down from grand reopenings and software that businesses depend on was suddenly shut down. Even still, there are clear trends on the rise as technology and the need for more customer-centric solutions evolve. In this blog postContinue reading “2022 Predictions”