How the ProMax-Marchex partnership creates value for both companies—and their customers

ProMax provides auto dealers with a robust set of sales and marketing solutions, from lead and relationship management systems to websites and credit solutions. The company strives to solve every marketing challenge dealerships face to support its clients’ success. A need arises Auto dealerships today face evolving demands from consumers in the way auto buyingContinue reading “How the ProMax-Marchex partnership creates value for both companies—and their customers”

Coach phone skills and sell better with Marchex Engage for Auto

Auto sales are changing, but the phone is as important as ever for auto dealerships. With the prevalence of smartphones and click-to-call functionality, dealers have found that answering the telephone and properly handling the ensuing call is essential to capitalize on their best leads. With Marchex Engage for Automotive, dealerships can gather, organize, analyze, andContinue reading “Coach phone skills and sell better with Marchex Engage for Auto”

Make the Most of Every Customer Conversation

What are you doing to improve your customers’ buying experience? If you’re like many businesses, you have plans and processes in place, but how can you ensure that your sellers follow those best practices? Closing that blind spot is more critical than ever, but many businesses are still playing catch-up. The good news is, thanksContinue reading “Make the Most of Every Customer Conversation”

Conversation Intelligence — Your guide to answers.

In business, table stakes are the minimum entry requirement for a market or business arrangement. They can be price, cost model, technology, or other capabilities that represent a minimum requirement to have a credible competitive starting position in a market or other business arrangement. At Marchex, we’re constantly moving the table stakes. While in the past,Continue reading “Conversation Intelligence — Your guide to answers.”

The power of texting throughout the customer journey

Texting in business is becoming increasingly more common, particularly when it comes to interacting with prospective customers. Nearly everyone is within reach of their phone at any given time, so texting is often the best way to grab a customer’s attention quickly. It’s also the easiest way for them to respond, making texting a highlyContinue reading “The power of texting throughout the customer journey”

How Boar’s Head Resort optimized their advertising spend and increased call volume

Boar’s Head Resort is a 300-year-old getaway in the Blue Ridge Mountains in Virginia. The resort provides golf, fine dining and spa treatments, along with other outdoor activities for a customer base looking for quiet days of relaxation and fun. Effective advertising is key for Boar’s Head to reach new and repeat customers and maintainContinue reading “How Boar’s Head Resort optimized their advertising spend and increased call volume”