Identifying your Buyer’s Goal with Customer Intent

Marketing and selling today are about leveraging information. Customers enter their buying journey assuming their preferred vendor will know what they want, where, and why. But, they can also switch vendors in the time it takes for a phone to ring. Sales has sped up; in order to close, sellers need to jump on eachContinue reading “Identifying your Buyer’s Goal with Customer Intent”

Marchex Wins APPEALIE Overall SaaS Award

We’re excited to share the news that Marchex has been selected as the Overall SaaS Award winner in the Analytics + Business Intelligence Category of the 2021 APPEALIE SaaS Awards. Marchex won the award based on its conversation intelligence platform and Sales Engagement product suite. The APPEALIE SaaS Award winners were selected using Net PromoterContinue reading “Marchex Wins APPEALIE Overall SaaS Award”

Marchex Engage for Automotive Is Now Available in the Fortellis Marketplace

We’re thrilled to announce that Marchex Engage for Automotive has integrated into the Fortellis Commerce Exchange Platform.  This new integration automatically delivers up-to-date conversations, events and outcomes within the CDK Elead CRM, empowering auto dealers to easily deploy Marchex’s conversation intelligence and provide a better customer experience. Dealerships and sales teams can gain insights thatContinue reading “Marchex Engage for Automotive Is Now Available in the Fortellis Marketplace”

How Answering the Phone Drives More Sales for Dealers

Most dealership incoming sales (and service) opportunities arrive by phone, and what happens next is not complex – the call is either answered and a conversation takes place, or they hang up without talking to anyone. The challenge, and the opportunity, is how you reduce ‘failed calls’ to deliver a better customer experience and maximizeContinue reading “How Answering the Phone Drives More Sales for Dealers”

Conversation Intelligence — Your guide to answers.

In business, table stakes are the minimum entry requirement for a market or business arrangement. They can be price, cost model, technology, or other capabilities that represent a minimum requirement to have a credible competitive starting position in a market or other business arrangement. At Marchex, we’re constantly moving the table stakes. While in the past,Continue reading “Conversation Intelligence — Your guide to answers.”

Marchex named a leader by Opus Research for Applied Conversation Intelligence

Marchex has been named a leader for its Conversational Intelligence solutions by Opus Research in their 2021 Conversational Intelligence Intelliview report. In the report, Opus analyzes the products, services, positioning, and potential of eleven Conversation Intelligence companies. The team assessed the value that each solution brings to calls, texts, and other conversations, as well asContinue reading “Marchex named a leader by Opus Research for Applied Conversation Intelligence”