For auto service companies, success often comes down to a deceptively simple moment: when the phone rings. That incoming call might be a customer looking for a same-day oil change, inquiring about brake repairs, or checking whether you have tires in stock. The calls vary nearly as much as the number of calls received. WhateverContinue reading “How Auto Service Shops Use AI to Boost ROs and Recover Missed Revenue”
Marchex is excited to announce that we have been selected as winners of the 2024 AI Breakthrough Award for “Best Text Generative AI Solution” for our latest Generative AI innovations: Call Summaries and Sentiment Suite. These are utilized by businesses to enhance their marketing, sales, and operations activities. AI Breakthrough is a top market intelligenceContinue reading “Marchex Call Summaries and Sentiment Suite Receive 2024 AI Breakthrough Award”
It is essential in any business for all incoming callers to successfully obtain the assistance they are seeking. Anyone who has experienced lackluster customer service from a company knows this to be true. You certainly have had a moment where you called a place of business to ask about a product or service and yourContinue reading “Making The Connection”
Understanding customer interactions has never been more paramount in the rapidly evolving business communications landscape. The recent Marchex webinar, “3 Missed Customer Insights: Turning Gaps into Gains,” emphasized some of the most critical areas for businesses, particularly in the home services market, that want to achieve a competitive advantage by combining conversational data and analyticsContinue reading “Turn Gaps into Gains with Conversational Intelligence”
“Sales call pick up line 1.” We have all heard this or something similar announced over the PA system at a dealership. It typically occurs when a prospective customer calls a dealership and inquires about a vehicle or asks for the sales department. The process is to place the call in a queue and allowContinue reading “Shed Light on Blind Spots with Conversational Intelligence”
As a home services marketer, you’re navigating tricky waters. Costs are rising—cost per click (CPC) keeps climbing, conversions are dipping, and leads are getting expensive. It feels like you’re pouring more into campaigns but seeing less in return. So, how do you ensure that every dollar you invest is pulling its weight? The answer mightContinue reading “How Home Services Marketers Are Winning with Call Insights: Customer Stories”
