“Sales call pick up line 1.” We have all heard this or something similar announced over the PA system at a dealership. It typically occurs when a prospective customer calls a dealership and inquires about a vehicle or asks for the sales department. The process is to place the call in a queue and allowContinue reading “Shed Light on Blind Spots with Conversational Intelligence”
It is essential in any business for all incoming callers to successfully obtain the assistance they are seeking. Anyone who has experienced lackluster customer service from a company knows this to be true. You certainly have had a moment where you called a place of business to ask about a product or service and yourContinue reading “Making The Connection”
Advertising costs are increasing, budgets are tightening, and your company’s leadership may be eager to see how AI can enhance marketing results—but only if the impact is measurable. Amid these challenges, we must remember the foundation of effective marketing: truly listening to our customers. Phone conversations are often a significant touchpoint in your customer’s journey,Continue reading “Turning Customer Emotions into Marketing Success: The Power of Sentiment”
With Marchex, dealerships can leverage “Data After the Call” to drive sales success The National Automobile Dealers Association (NADA) Show 2025 is set to bring together the automotive industry’s brightest minds, and Marchex is proud to stand at the forefront of this dynamic sector. As a trusted partner to OEMs and dealerships nationwide, Marchex continuesContinue reading “Marchex at NADA 2025: Shaping the Future of Automotive Innovation”
In today’s fast-paced world, where technology evolves rapidly and consumer preferences shift constantly, staying ahead of the curve is crucial for businesses in the auto service & repair industry. In this blog, we’ll delve into how harnessing the power of conversational intelligence can transform operations, elevate marketing strategies, and drive revenue growth for both corporateContinue reading “Maximizing Auto Service & Repair Marketing with Call Tracking and Analytics”
Over the course of this year, third-party cookies will be phased out of use on the internet. Apple’s Safari and Mozilla Firefox already block third-party cookies, and Google will cease using them by the end of 2024. Rest assured, the phasing out of third-party cookies will not affect how Marketing Edge serves its customers. MoreContinue reading “What Does the Elimination of Third-Party Cookies Mean for Your Business?”
