Navigating the Conversational Analytics Maze – Precision in Perspective

If you have not yet read Blog 1 of Navigating the Conversational Analytics Maze, I would highly recommend you do so, since it provides the necessary context to help understand most of the examples and concepts in this post.  Welcome back to our series on how to assess the wide variety of AI-powered conversational analyticsContinue reading “Navigating the Conversational Analytics Maze – Precision in Perspective”

Prepare Your Team for Electric Vehicle (EV) Phone Calls

The automotive industry is heavily investing in electric vehicles (EVs). Consumers are showing curiosity and excitement, but also raising questions and concerns. Dealerships are at the forefront and must adapt quickly.  Last year, over one million EVs were sold in the US, marking a 9% year-over-year increase. * Despite a slowdown in consumer adoption rates–and dealershipsContinue reading “Prepare Your Team for Electric Vehicle (EV) Phone Calls”

Navigating the Conversational Analytics Maze – Decoding Recall

If you have not yet read Blogs 1 and 2 of Navigating the Conversational Analytics Maze, I would highly recommend you do so, since most of the examples and concepts in this post will require that context to understand.  Welcome to our final installment of Navigating the Conversational Analytics Maze. Thus far, we have lookedContinue reading “Navigating the Conversational Analytics Maze – Decoding Recall”

Maximizing Auto Service & Repair Marketing with Call Tracking and Analytics

In today’s fast-paced world, where technology evolves rapidly and consumer preferences shift constantly, staying ahead of the curve is crucial for businesses in the auto service & repair industry. In this blog, we’ll delve into how harnessing the power of conversational intelligence can transform operations, elevate marketing strategies, and drive revenue growth for both corporateContinue reading “Maximizing Auto Service & Repair Marketing with Call Tracking and Analytics”

What Does the Elimination of Third-Party Cookies Mean for Your Business?

Over the course of this year, third-party cookies will be phased out of use on the internet. Apple’s Safari and Mozilla Firefox already block third-party cookies, and Google will cease using them by the end of 2024. Rest assured, the phasing out of third-party cookies will not affect how Marketing Edge serves its customers. MoreContinue reading “What Does the Elimination of Third-Party Cookies Mean for Your Business?”