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Category Archives: Conversation Analytics

Marchex Call Summaries and Sentiment Suite Receive 2024 AI Breakthrough Award

Marchex is excited to announce that we have been selected as winners of the 2024 AI Breakthrough Award for “Best Text Generative AI Solution” for our latest Generative AI innovations: Call Summaries and Sentiment Suite. These are utilized by businesses to enhance their marketing, sales, and operations activities. AI Breakthrough is a top market intelligenceContinue reading “Marchex Call Summaries and Sentiment Suite Receive 2024 AI Breakthrough Award”

Turn Gaps into Gains with Conversational Intelligence

Understanding customer interactions has never been more paramount in the rapidly evolving business communications landscape. The recent Marchex webinar, “3 Missed Customer Insights: Turning Gaps into Gains,” emphasized some of the most critical areas for businesses, particularly in the home services market, that want to achieve a competitive advantage by combining conversational data and analyticsContinue reading “Turn Gaps into Gains with Conversational Intelligence”

Shed Light on Blind Spots with Conversational Intelligence

“Sales call pick up line 1.”   We have all heard this or something similar announced over the PA system at a dealership. It typically occurs when a prospective customer calls a dealership and inquires about a vehicle or asks for the sales department. The process is to place the call in a queue and allowContinue reading “Shed Light on Blind Spots with Conversational Intelligence”

How Home Services Marketers Are Winning with Call Insights: Customer Stories

As a home services marketer, you’re navigating tricky waters. Costs are rising—cost per click (CPC) keeps climbing, conversions are dipping, and leads are getting expensive. It feels like you’re pouring more into campaigns but seeing less in return. So, how do you ensure that every dollar you invest is pulling its weight?   The answer mightContinue reading “How Home Services Marketers Are Winning with Call Insights: Customer Stories”

Marchex Wins the 2024 AI Excellence Award

Marchex is excited to announce that we have won the 2024 Business Intelligence Artificial Intelligence Excellence Award in the Generative AI category for Marchex Platform Services! As artificial intelligence (AI) enters mainstream consciousness, technology continues to evolve at a breakneck pace. The AI Excellence Awards recognizes people, products, and companies that apply AI tools toContinue reading “Marchex Wins the 2024 AI Excellence Award”

Benefits of Call Summaries for Home Services Companies

“Half the money I spend on advertising is wasted, and the trouble is I don’t know which half” – John Wanamaker   We often discuss what home services companies can do to prioritize calls and focus on calls that matter. To re-cap, here are four easy to use, cost-effective technologies:  However, you might be thinking, “I’veContinue reading “Benefits of Call Summaries for Home Services Companies”