Marchex wins MarTech Breakthrough and “The Sammy” Awards

It’s always encouraging when industry-leading technology is aptly recognized, and this past year has been an eventful one for research and development in conversation intelligence. Marchex has been on the ground releasing and updating cutting-edge marketing solutions throughout 2020 and 2021, and we’re excited to announce that two of our major solutions – Marchex EngageContinue reading “Marchex wins MarTech Breakthrough and “The Sammy” Awards”

Marchex AI-fueled Products Win 2021 Artificial Intelligence Excellence Award

Marchex technology and product development teams work tirelessly to empower sales and marketing organizations to solve mission critical problems using cutting-edge AI and automation. Today we‘re excited to announce that Marchex AI-fueled products have been awarded the AI Excellence Award in Automation by the Business Intelligence Group. Marchex received the recognition for its sales engagementContinue reading “Marchex AI-fueled Products Win 2021 Artificial Intelligence Excellence Award”

Forrester Publishes New Conversation Intelligence Report

Forrester recently published its New Tech: Conversation Intelligence For B2B Revenue, Q3 2021 report to help B2B sales organizations make informed decisions when selecting a Conversation Intelligence vendor in an emerging market. According to authors Seth Marrs and Matthew Flug, B2B sales teams need conversation intelligence to be insights-driven. Businesses should harness their data and apply analyticsContinue reading “Forrester Publishes New Conversation Intelligence Report”

3 Ways Call Tagging Helps Optimize Your Marketing Campaigns

Storage facility owners spend tens of thousands of dollars each year to get potential customers to contact their facilities. They allocate time and funds to online and print advertising, referral programs, direct-mail campaigns and social media. The best marketing in the world is useless, however, if it doesn’t convert leads to paying customers. Marketers dealContinue reading “3 Ways Call Tagging Helps Optimize Your Marketing Campaigns”

How Answering the Phone Drives More Sales for Dealers

Most dealership incoming sales (and service) opportunities arrive by phone, and what happens next is not complex – the call is either answered and a conversation takes place, or they hang up without talking to anyone. The challenge, and the opportunity, is how you reduce ‘failed calls’ to deliver a better customer experience and maximizeContinue reading “How Answering the Phone Drives More Sales for Dealers”

How to Get the Most Out of Business Texting

It’s no secret that customers expect to interact with brands in an increasingly personalized way. According to Epsilon, 80% of customers are more likely to buy a product or service from a brand that provides personalized experiences. Also, modern day consumers expect these interactions, from advertisements to email newsletters, to be tailored to their needs. InContinue reading “How to Get the Most Out of Business Texting”