Marchex Call Analytics (Formerly Voicestar)

Go beyond traditional clicks and impressions to get a true picture of your ROI by measuring the calls delivered from your advertising campaigns with call tracking and analytics. Call tracking tells you exactly which ads, campaigns and channels are bringing in calls, and which aren’t – so you can make changes on the fly to improve your ROI.

MCA Digital Advertising Agency Case Study

Learn how Digital Advertising Agency Ai Media Group integrated Marchex Call Analytics into their existing media management system to accurately capture offline advertising conversions and improve results.

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New and Improved Keyword-Level Tracking

Marchex Call Analytics' Keyword-Level Tracking allows you to accurately attribute the calls generated from your search engine marketing to individual keywords more efficiently and cost-effectively than ever before. You can use this information to drive more high quality phone conversions and maximize your online advertising ROI. It's smarter search engine marketing.

Real-Time Reporting

You’ll have access to real-time call reporting – and even call recordings – that give you detailed, up-to-the minute data you can use to improve
your advertising performance.

Optimizecampaigns so they perform better
Eliminateads that aren’t performing
Trainyour sales reps to help them capture more leads

Hot News Headlines

Press Release:

Marchex Reports Preliminary Fourth Quarter 2011 Financial Results and Initial 2012 Guidance

SEATTLE – January 25, 2012 Marchex, Inc. (NASDAQ: MCHX) today reported certain preliminary financial results for the quarter ended December 31, 2011.

Marchex Institute Releases New Study that Finds 60% of Calls to Businesses Result in Product or Service Discussions

SEATTLE, WA – January 24, 2012 – Marchex, Inc. (NASDAQ: MCHX), today announced the results of a study to assess the outcome of calls received and the effectiveness of using calls to generate leads through the use of digital call advertising.

Marchex Call Analytics Features Clean Call Technology

Clean Call blocks unwanted telemarketer calls, enabling advertisers to keep business lines open for actual customers. For advertising agencies, Clean Call ensures that the calls you generate for your clients are of the highest quality and your reporting is as accurate as possible. For direct advertisers, this allows your customer service and sales representatives to spend more time with customers and prospective customers and less time with unwanted telemarketing calls.

How it works

Get the phone numbers

We’ll give you trackable numbers (local or toll-free) that you can put into any campaign – online, billboard, TV or wherever else you can place a phone number.
Pick up the call

A prospect sees the ad, places a call and you’re ready for business
See the results

We’ll track your campaign’s performance and give you over 50 detailed reports (integrated with Omniture and Google Analytics).